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Treatment demand · Sep '25 – Aug '26

Med spa demand by treatment

Every treatment we track, ranked by US Google searches — open one for its state-by-state breakdown, 12-month trend and ad costs.

All 26 treatments, by US search demand

#TreatmentUS searches / moMoMTop stateCost / click
1Medical Weight Loss2.2M−5%California$24.17
2Laser Hair Removal1.9M−12%California$17.97
3Red Light Therapy1.5M−4%California$3.38
4Botox1.1M−4%California$12.78
5IV Therapy744k−1%Texas$8.24
6Microneedling547k−12%California$3.49
7Lip Filler522k−4%California$6.09
8Dermal Fillers516k−6%California$5.90
9NAD473k−2%California$6.77
10Chemical Peel304k+1%California$3.96
11Skin Tightening241k+10%California$4.74
12HydraFacial209k0%California$6.13
13RF Microneedling150k−12%California$4.66
14Kybella132k−20%California$6.51
15Body Contouring109k−13%California$6.06
16Laser Facial105k−4%California$7.08
17Polynucleotides86k+19%California$4.20
18SkinVive37k−15%California$2.73
19Exosome Therapy31k0%California$4.59
20Sofwave25k−14%California$6.31
21Platelet-Rich Fibrin22k−12%California$3.96
22Emsella21k−8%California$3.15
23Cryotherapy Facial13k−11%Florida$4.34
24BioRePeel12k0%Florida$3.51
25Oxygen Facial12k0%California$3.89
26Stem Cell Therapy3k−4%California$3.70

Aug '26 Google search volume via DataForSEO; MoM = change vs Jul '26. See the 2026 Treatment Demand Report for methodology.